On 6 January 2026, the Spanish food retailer Mercadona announced an agreement to acquire Logifruit, a specialist in managing reusable transport packaging. This strategic merger integrates Logifruitโsย its extensive network of 16 logistics platforms across Spain and Portugal directly into Mercadonaโs corporate structure.
๐ฏ Mercadona anticipates that this vertical integration will allow the company to standardise its logistics processes while achieving significant synergies and resource optimization across its entire distribution network.
This case is a great example of strategic importance of ๐๐ง๐ญ๐๐ ๐ซ๐๐ญ๐๐ ๐๐๐ฎ๐ฌ๐๐๐ฅ๐ ๐๐๐๐ค๐๐ ๐ข๐ง๐ ๐๐ฒ๐ฌ๐ญ๐๐ฆ for businesses.
๐๐๐ฎ๐ฌ๐๐๐ฅ๐ ๐ฉ๐๐๐ค๐๐ ๐ข๐ง๐ ๐๐ฌ๐ฌ๐๐ญ๐ฌ:
โพ๏ธ ๐๐ซ๐ข๐ฏ๐ ๐ญ๐ก๐ ๐๐ข๐ซ๐๐ฎ๐ฅ๐๐ซ ๐๐๐จ๐ง๐จ๐ฆ๐ฒ: reusable containers, crates, boxes, bags or pallets, enable businesses to move away from single-use waste and implement ๐ ๐ซ๐๐ฌ๐ฉ๐จ๐ง๐ฌ๐ข๐๐ฅ๐ ๐ฅ๐จ๐ ๐ข๐ฌ๐ญ๐ข๐๐ฌ ๐ฌ๐ญ๐ซ๐๐ญ๐๐ ๐ฒ that keeps packaging assets in a continuous, closed-loop system.
๐ญ๐๐ง๐ก๐๐ง๐๐ ๐๐ฉ๐๐ซ๐๐ญ๐ข๐จ๐ง๐๐ฅ ๐๐ฎ๐ญ๐จ๐ฆ๐๐ญ๐ข๐จ๐ง: Reusable packaging systems facilitate the use of ย automated installations streamlining the assembly line and ensuring efficiency of millions of annual package movements.
โ
๐๐ฎ๐๐ซ๐๐ง๐ญ๐๐ ๐๐ฎ๐๐ฅ๐ข๐ญ๐ฒ: A dedicated reusable model allows for strict adherence to management standards, such as ISO 9001:2015, ensuring that every container meets rigorous ๐ช๐ฎ๐๐ฅ๐ข๐ญ๐ฒ ๐ฌ๐๐๐๐ญ๐ฒ ๐ฉ๐ซ๐จ๐ญ๐จ๐๐จ๐ฅ๐ฌ ๐๐ง๐ ๐ฉ๐ซ๐จ๐ญ๐๐๐ญ๐ฌ ๐ ๐จ๐จ๐๐ฌ before reaching the store and end customer.
๐กIntegration of ๐ซ๐๐ฎ๐ฌ๐๐๐ฅ๐ ๐ฉ๐๐๐ค๐๐ ๐ข๐ง๐ ๐๐ฌ ๐ ๐๐จ๐ซ๐ ๐ฌ๐ญ๐ซ๐๐ญ๐๐ ๐ข๐ ๐๐ฌ๐ฌ๐๐ญ provides businesses with ๐จ๐ฉ๐๐ซ๐๐ญ๐ข๐จ๐ง๐๐ฅ ๐ซ๐๐ฌ๐ข๐ฅ๐ข๐๐ง๐๐ ๐๐ง๐ ๐ข๐ง๐ง๐จ๐ฏ๐๐ญ๐ข๐จ๐ง needed to thrive in an increasingly regulated and resource-conscious market.
โDo you see such opportunity for your operations?
Sources : mercadona.es, logifruit.es, Circlit
Picture: illustration, Circlit.
